For anyone creating an analytics product, the pressures of engaging customers and generating revenue while protecting your core product and brand can be overwhelming, especially when aiming to hit so many goals on the horizon:

  • Does it target users effectively?
  • Will it guide users to a solution?
  • Can it scale to many customers?
  • Will it deliver real results that customers are willing to pay for?

Fortunately, we've been there, done that, and understand what it takes to build a great data product.

That's why we've created a map to help you navigate your way to success, built on the experience of countless voyagers who have sailed the same seas before you.

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